Should you buy your health insurance from a broker? Or should you buy directly from an Indiana insurance company? And is your rate higher by using a broker or do you receive a discounted premium? These are legitimate concerns by Indiana consumers and we’ll discuss the pros and cons of each choice.

Firstly, the rate you pay for your medical coverage is exactly the same regardless of how or where you purchase that specific policy. For example, if you purchase an Anthem HSA directly from the insurer, let’s say your monthly rate is $210. When you buy that exact policy utilizing our website, your rate will be identical. And that is designed to benefit consumers who know they won’t be charged any extra fees either from a carrier or an agent.

So why do so many people choose to work with us? In my opinion, based on my three decades of experience in the health care business, I believe the key phrase is “unbiased.” Here’s what I mean. When you work with an experienced broker, he/she is not working for another company.

They are working for you. So instead of receiving advice and 10 reasons why you should buy a policy from “Company A,” you’re receiving expert research and guidance about “Company A. B, C, D and E.” Thus, our loyalty is to you, so you can be confident you're always paying as little as possible. And you're learning about different plan options.

Because, whether it’s Anthem, or UnitedHealthcare or any other carrier, we will not show bias or favoritism towards any one carrier. Our “favoritism” will be towards you…our client, who we are obligated to offer the best policies at the absolute lowest possible cost. And personally, I have more than 30 years of experience as an insurance broker. When you call an insurer directly for a quote, I doubt you will ever speak to anyone with that type of resume.

What about fees that you pay? Actually, you never pay a charge to work with our website. Ironically, we are paid directly by the insurers since they realize that most persons purchasing coverage prefer to work with independent websites and brokers. So you receive the lowest possible rate, you pay no extra costs and typically you work with someone who has many years of experience and will drastically simplify a complex decision.

After you buy your policy, you may need some assistance. It may only be once a year or it possibly may be more. Usually, consumers prefer to communicate and work with the same person, as opposed to a customer-service office that may have high employee turnover. It’s not unusual for us to spend more time servicing than selling. And that’s good news for customers.

And just as importantly, at some point, your existing Indiana medical coverage may need updating or perhaps even changed to a different carrier. In that situation, it’s imperative that you’re considering all of the companies in the state…not just one. Prices change every week and we stay on top of product and rate fluctuations.

In fairness, we don’t question the integrity or honesty of any employee that works directly for Anthem, Humana, UnitedHealthOne or any of the top companies. Our point is that when you “go direct,” you aren’t really shopping or comparing all of the best plan options. You’re only seeing a fraction of the available policies, when you could be seeing them all.

With us, when you buy a policy, you’re going to get the lowest possible rate, great service for all of your needs, and annual updates that review your current plan. Shopping online isn't the same as meeting in person. So we give you a choice of how you wish to receive your information.